Feed the Future: Hunger & Food Security // Brand + Web
A complete redesign of the Feed the Future website to bring it inline with the vision of the initiative. Feed the Future is the United States Government's global hunger and food security initiative. It supports country-driven approaches to address the root causes of hunger and poverty and forge long-term solutions to chronic food insecurity and undernutrition. Drawing upon resources and expertise of agencies across the U.S. Government, this Presidential Initiative is helping countries transform their own agricultural sectors to grow enough food sustainably to feed their people.
Branding, Web Design,
Homepage - Features an interactive slider that leads to calls to action. Followed by news, featured stories and ways to get involved. The interactive map added on the bottom encourages further user engagement.
Drop-down navigation with all 20 countries selected by the initiative plus 5 regions listed. The menu also offers a link to the interactive map which gives a more detailed description of each country.
Progress Landing Page - Featuring "Results Framework" explaining the indicators of progress.
Countries Landing Page - A user friendly map graphic that allows visitors to explore countries where development work is taking place and strategies in achieving progress.